Camp Chef

Internship - UX Research

Overview

Camp Chef approached OST to assess if our services aligned with their needs. Collaborated within a cross-functional team and showcased OST's capabilities and illustrated the substantial positive impact our collaboration could have on their company.

Project Testimonial

“I had the pleasure of working with Allison as an intern on a couple of projects, and I was very impressed with her dedication, creativity, and work ethic. She consistently demonstrated a strong passion for design and a commitment to producing high-quality work.

During her time with us, Allison quickly adapted to our work, contributing valuable ideas and executing them with precision. Her positive attitude and willingness to collaborate made her a pleasure to work with, and she easily integrated into our design team. Wish I had more time with her!”

- Kristina Davenport Woodburn, Senior Service Designer

My Roles

Stakeholder Interviews

Social Media Scrub

Competitor Analysis

Heuristic Evaluation

User Flows

Survey

Team Member Roles

Stakeholder Interviews - Bailey Schutter and Kristina Woodburn

Competitor Analysis - Kristina Woodburn

Heuristic Evaluation - AJ Papin

Survey - Kristina Woodburn, Camp Chef Marketing Team

Tools Used

Microsoft Teams

Slack

Dovetail

Figma

Miro

Survey Moneky

Camp Chef Grill Controller

01 Stakeholder Interviews

Stakeholder Interviews:

  • During these discussions, we had the chance to establish rapport with key stakeholders, outline their engagement expectations, and enhance our understanding of the product.

    • Taylor - Engineer

    • Cade and Kyle - Marketing

    • Brian - UX Designer/Graphic Designer

02 Competitive Analysis

Social Media Scrub:

  • Conducted an extensive review of their various social media channels during the interim before our meeting with the marketing team. This provided us with a foundational framework to understand user perceptions of both the app and the company.

Competitive Analysis:

  • We pinpointed competitors by examining sources such as the Buyer's Guide and engaging in discussions with Camp Chef's marketing team.

    Furthermore, we mapped out user journeys within competitors' applications to assess available features and their efficacy. This process also allowed us to gauge user preferences and pain points associated with these products.

03 Evaluation

Style Guide:

  • Conducted thorough accessibility testing on the company's color palette and style guide.

Heuristic Evaluation:

  • Systematically examined and meticulously annotated prospective frames for the app's redesign, developed by Brian, UX designer at Camp Chef.

User Flows:

  • Captured screenshots of the existing app and controller screens to delineate user flows and pinpoint any areas of user friction.

03 User Research

Survey:

  • Teamed up with Camp Chef's marketing division to enhance a survey they were already preparing for distribution.

  • Contributed insights and ultimately shaped a survey that aligned with our requirements.

Interviews:

  • Following the survey's deployment, the gathered data will serve as a foundation for sourcing participants for more extensive user testing and diary studies.